Hello!
What will you read today?
What will you read today?
Robert W. Bly
Learn 1,200 proven words and phrases hand-picked by America’s top copywriter, Robert W. Bly. Whether you’re writing emails, ads, social posts, or web pages, you’ll grab attention, spark emotion, and boost clicks and conversions no jargon, just plain-English power words you can use today.
Get your eBook immediately after purchase
Compatible with all devices and platforms
Our team is always here to help you
Your payment information is always safe
| Feature | Details |
| Author | Robert W. Bly |
| Pages | 532 |
| Format | |
| Compatibility | Phone, Tablet, Desktop |
| Language | English |
| Section | What’s Covered |
| Introduction | Why words matter and how to use this book |
| Part I: Targeting & Engaging Audiences | Pinpoint your ideal reader and hook them immediately |
| Part II: Grab Attention | Headlines, hooks, and attention-getting keywords |
| Part III: Create a Perception of Superior Value | Build value with proven power words |
| Part IV: Underscore Product’s Advantages | Highlight features, benefits, and competitive edges |
| Part V: Give Proof of Effectiveness | Testimonials, guarantees, and credibility boosters |
| Part VI: Convert Calls to Action into Sales | Persuasive CTAs that turn readers into buyers |
| Appendices I–IX | Formulas, checklists, USP, secret tools, and more |
| Sources & Resources | Further reading and research |
| About the Author | Bly’s background and credentials |
| Skill Area | Benefit |
| Audience Targeting | Speak directly to the people most likely to buy |
| Attention-Getting Words | Craft headlines and hooks that stop readers in their tracks |
| Value Communication | Use stand-alone and comparative keywords to make your offer shine |
| Emotional Triggers | Tap into curiosity, urgency, and ego to move readers from interest to action |
| Closing Techniques | Write calls to action with high-impact imperative and risk-reversal phrases |
The Big Book of Words That Sell: 1200 Words & Phrases Every Marketer Should Know
| 5 star | 75% | |
| 4 star | 25% | |
| 3 star | 0% | |
| 2 star | 0% | |
| 1 star | 0% |
The Big Book of Words That Sell: 1200 Words & Phrases Every Marketer Should Know
Read anything, anywhere, anytime
Just a quick guide with some useful stuff. Worth it.
I wouldn’t call it advanced, but it’s a time-saver.
A few solid lines. Helped with email subject lines.
Nice little resource. Open it when I run out of ideas.
Used it for my Amazon listings — made writing easier.